2012년 12월 6일 목요일

Richard Branson & Virgin Group

Richard Branson & Virgin Group
Richard Branson & Virgin Group.pptx


목차
1. Summary

2.Question 1[Analysis]

3.Question 2 [Analysis]


본문
Virgins Management Structure
Virgin Structure is “legal complexity”
-> financial and management links
and share a common sense of identity.


Virgins Organizational Culture

Virgin Group have a unique organizational culture.
• high level of commitment,
• the acceptance of personal responsibility.
• casual style
• absence of formal structure and control system
• teamwork and entrepreneurial spirit.

Virgins Financial Performance
Virgin Finance is “fragmented”
-> there are multiple operating companies, but ownership of these companies lay with a number of holding companeis.


본문내용
sis]
3. Question 2 [Analysis]
PAGE:3
A chairman of Virgin Group
magazine called Student [startup]
In 1970, Virgin Records
In 1984, Virgin Atlantic Airways
Who is Richard Branson?
What is the development of Virgin?
PAGE:4
Virgins Management Structure
Virgin Structure is “legal complexity”
-> financial and management links
and share a common sense of identity.
Virgin Group have a unique organ